The rapidly growing population created a demand for new homes, and people began to flock to areas known as the suburbs; a suburb is an outlying district of a city, especially a residential one. When the suburbs became a popular place for families to live, entrepreneur Abraham Levitt and his two sons began designing and building Levittown, the ideal city full of uniform homes, perfect landscapes, and a great life(you can learn more about this under innovations). The Levitts began experimenting and designing homes that would all be built the same on land that was purchased by the buyer, making the Levitt's homes affordable and "picture-perfect." The idea of a "traditional family" became common, causing people to aspire to become perfect; men were pressured into doing certain jobs and women left their jobs to become stay-at-home moms, even things like houses and appliances were put into the category of conformity. Suburbs provided an area for growing families to want to live, making the suburbs full of ideal homes, lawns, and families. The suburbs may have helped growing families prosper, but the idea of "perfection" became very popular causing people to be pressured into stereotypes.